How To Shift Your Mindset From Writer And Author To Your Own Book Publishing Business


Ever wanted to own your own Book Publishing Business but you keep doubting yourself that you can? Or maybe you have never considered it, because you always thought traditional publishing was the way to go … no, and in this post I reveal why, and how you can stop doubting yourself for good. If that sounds like something you want to know more about, read on…

From 2nd October 2020, I went through hell, with mental, physical, and emotional trauma. It took me a year to leave a day job (October 10th 2021 was the day I officially left), that made me really poorly because of things that went on which I wasn’t expecting and didn’t deserve, and I was off sick from for a long time (so been able to self-isolate a lot more than those who work and keep myself safer). I can’t currently discuss more about this publicly for legal reasons and might never be able to, but I think you get my point.

I went back to therapy for the first time since 2014, and was unofficially diagnosed with PTSD – I got an assessment score of 49. A score of 32 and above means you have the condition. Furthermore I was diagnosed with complex PTSD (CPTSD) as I have had uncontrollable emotions, and was crying almost every day I woke up, until 16th of December – when everything changed for the better, for good.

In November last year (2021), I went out clubbing for the first time ever since March 2020, for 5.5 hours, this was the first time since I broke my ankle back on 17th of April 2021 and I’ve done extensive physio to walk again and regain strength in that ankle enough to go clubbing. It was the longest I had clubbed for, since I went to Ministry Of Sound in London, in 2014. 2 days later I got sick with a respiratory/chest infection and lost my voice. I had to have 3 lots of antibiotics in 6 weeks and was still coughing on Christmas Day and on New Year’s Day I was battling with severe rib and chest pain – like someone had stabbed me with a knife in-between my ribs and left the knife in (even though they hadn’t), to the point where the next day it hurt me every time I breathed in (and felt like I was being cut with glass, on top of the feeling I had a knife in my ribs), and later I went to A&E on the advice of my local NHS Walk In Centre and Devon Doctors on call, who suggested a rib and chest XRay respectively. But instead of having an XRay I ended up in a Covid hot room, about to have a bed made up for me, a monitor hooked up to me, and blood tests taken, when I didn’t have Covid and all my tests for that had been negative. I was horrified! It was like something out of a surreal horror movie. They put my life at risk unnecessarily, because I had purposefully been keeping myself safe from getting it as I have a low immune system (which I take good liquid bacteria for) and too many allergies to have the vaccine. And there was a patient who was in the same room as me that I heard them diagnose with Covid right before the Doctor saw me, and I told them all my tests were negative for that – including the one I had done at 8am New Year’s Day, before visiting my parents and my guinea pig daughter Angel who lives with them. Their reasoning being I was in the hot room they said before the Doctor saw me, was because I had had a cough – I already told them I don’t think I coughed once that day, and the Doctor I saw before Christmas who said I had a chest infection, with some infection still in my lungs, said I would still be coughing after I finished the antibiotics she gave me and I had some rib pain then, just not as severe. They also said it was because many people have Covid and I am not vaccinated, which I felt were ridiculous reasons, just because lots of people have it and I am unvaccinated, doesn’t mean to say I would have it.

During the time I got sick (I got my first lot of antibiotics on 16th of November), I was forced to rest during that month as much as possible – although I did do some work on my Asexual Guide To Sex book, and take stock of my life, reflect on it, and what I really want to do with me life and make some drastic changes to it. For years I have had a voice in my head being a coach to myself that said, if you only just focused on writing books for the next 1-2 years and nothing else, what do you think your life would be like? And how much better it would be. But I was always crying, upset, and in pain from this, because I hadn’t made the decision to go all in before, I kept going off on tangents because people kept telling me I am not making enough money from my writing and I kept telling myself that. They told me I can’t make enough money from writing books, that basically it’s an add on to a business, not the business, and that I need to do something else to make money, because otherwise I will fail. And some of the people have years of business experience and made hundreds of thousands of pounds, one has even made billions, and published his own book. But… these people do not specialise in a book publishing business, they don’t focus on book publishing, they just use it as one asset in their tool box. For me, writing is my life and soul purpose, and my destiny given to me by God is to have lots of books out and publish by the time I die, so I can continue to save lives long after I am gone. I see that in my destiny and soul purpose (along with helping asexuals and getting asexuality recognised as a sexual orientation in it’s own right, so that no asexual has to live in fear of ridicule ever again. – That’s why I loooove writing books for asexuals. As it’s both my life and soul purpose in one).

As the beginning of December, I started working my way through the first 2 module of Ray Edwards – How To Set Up A Copywriting Business, video training course, that I bought on a late Black Friday deal. This course teaches you how to start a copywriting business and get clients. But… I only finished the first two modules, which apply to any writing business. That’s when it hit me twofold in the most profound way, and I love Ray for helping me figure this out.

  1. He said to, never be influenced by those who say you can’t do something, influence yourself enough to know you can. (This is because he was talking about copywriting is all about influencing others, but first you must be able to influence yourself – that’s it! The thing that changed the way I think.)
  2. Writing is a business and you can make thousands of pounds from it.

I didn’t need any more of that course, because that was enough to know I don’t want to work for someone else and write copy for others. I want to write more and more non-fiction books that change lives and leave a lasting legacy. And the 2 things I needed to do to accomplish that, is to influence myself enough to know I can make thousands of pounds and a full-time living as a writer. And to focus on book writing as a business.

I had a wobble…

Self-doubt crept back in…

But on 16th of December 2021 my best friend Andy took me for a meal in Nandos as an early Christmas present. (He also bought me some pressies too for Christmas Day.) Before we went out, we discussed my self-doubt and I was trying to understand why I didn’t fully believe in my intention, when I did the previous week. But then it hit me as I came out of the toilet in Nandos, what made the difference, so I was able to go all in… It was a mindset shift, from I am a Writer and Author, with my own publishing imprint of Quirky Books, which is fantastic, to I am the Writer, Author, Manager, Promoter, And Marketer, of my Book Publishing Business. But the most important thing to remember is Writer, Author, Owner, Manager, Promoter – (which involves far more self-promotion as part of a marketing strategy to sell more books), of my own Book Publishing Business of Quirky Books. And that’s when I decided to go all in and commit 100% to creating a successful book publishing business, rather just seeing myself as an Author and Writer.

I don’t think it’s the books that’s the problem – why I have lower sales than I would like, I think it’s me and my mindset that needs to change. I think I need to ensure that I promote myself and my books far more and get a lot more publicity going forward. Such as get on more podcasts, be in more online magazine articles, get more radio interviews, and so much more. Which I will be doing with my Asexual Guide To Sex book – so watch this space for that. I’m so excited! I think mindset is so overlooked when it comes to book sales, or lack thereof.

Last year I studied an expert in mindset shifting. He said instead of affirmations, you need to look for confirmations. Which is proof you can do it or have done it before. Which I am able to do with writing non-fiction books. I am a successful Author and writer who can make money from writing and publishing books, because I have consistent monthly income from once book since 2017, and another since 2019, even though I would like a much higher income from those, it’s still proof I can make consistent sales for years, when some people don’t make any sales at all. Also, a couple of years ago, a traditional publisher that had been in business for 35 years, found my Asexual Perspectives 47 Asexual Stories book in an LGBT shop in London and approached me on Twitter to tell me they were interested in publishing my book under their publishing imprint, but…:

  • They wanted to remove half the stories (because the ones including any mention of sexual abuse, would not be suitable for their publishing style and image, and it would make the book cheaper to sell, and they had a maximum price they would sell the book for.) Bear in mind the book is called “Asexual Perspectives 47 Asexual Stories“, it would mean changing the title also, and my audience getting less valuable stories.
  • They also wanted all of my reviews I had built up myself over the years. (Now I am not sure if that would have been possible anyway, because if they removed some of the stories and the title changed, it would have in essence made it a different book, and I don’t think KDP would have allowed that.)
  • I would have to ask their permission to quote from my own book (no thank you). I sell a lot of my books by quoting from them – so if you haven’t already tried to do this, I highly recommend it.
  • They wanted me to read another book to replicate that person’s style (no thank you, I want to keep my own style).
  • I would have got a maximum of 12% commission on book sales, even after the representative from their company had just told me on the phone I would have got 15%, he then reduced that figure in the follow up email. (Which immediately made me trust them less.) I get up to 70% through publishing my books myself using KDP.
  • In the end they agreed with me not take that book on themselves as they spoke to their marketing team and said because I have so successfully published that book, they doubt they could meet my marketing expectations.
  • They refused to take on my Asexual Sex Guide To Sex book, which they wanted to consider, and I had to apply to them to consider, because again, it has some stories which include sexual abuse and they thought the content would be too risky, but told me their marketing team said there is a market for it, and it will definitely sell. I was very happy and grateful I had this positive feedback from a company with 35 experience.
  • They were interested in publishing my next 2 books, after Asexual Guide To Sex, and years ago it would be my Author/Writer dream to have a traditional company publisher my book, but now I want to build my own book publishing business and get my Quirky Books imprint portfolio increased. I have no desire to work for someone else, when I am so super successful at publishing my own style of books, in my own voice. Raw, real, authentic.

I just need to write more books and focus on having an actual book publishing business and stop going off on tangents with things that have nothing to do with writing, publishing, promoting and selling, more books, because people keep telling me you can’t earn a full-time living from writing books alone – which simply isn’t true, because others are doing it, so why can’t I? Remember what Ray Edwards said, he said to: never be influenced by those who say you can’t do something, influence yourself enough to know you can.

So after all of the heartache and pain, and everything I have been through over the last year and more, I am so happy to now be focusing on Quirky Books as a book publishing business and accelerating my Author journey to another level entirely, and feeling much happier now I have clarity and focus on exactly what I want to do for the rest of my life and beyond. God has given me the precious gift of writing and made it my mission to write books that change lives, from pain to gain, so I am going to fulfil my destiny. He also gave me the mission to help asexuals, so by doing both it’s my ultimate bliss and happy place. I am also on my way to creating my Children’s Book publishing dream too, with immense help from the Children’s Book Creator course and the support group which comes with it. I would highly recommend it, if you want to write, illustrate, and publish your own Children’s books yourself. Although I have been working my way through the video training course, I am focused on finished my Asexual Guide To Sex book as a priority. Read more about the Children’s Book Creator course here: Calling All Would-Be Children’s Book Writer’s, Authors and Publishers – How To Write And Publish Your Own Children’s Books And Save Yourself Hundreds Of Pounds and remember, don’t let yourself be influenced by those who say you can’t do something, influence yourself enough to know you can.

Until next time, embrace your quirky and write soon

Sandra xx

21 Reasons Why I Love Being A Writer!


Quote about writing
Writing quote by Sandra Bellamy

Let me know how many of these 21 reasons why I love being a writer, you can relate to, in the comments below!

  1. Your imagination is brought to life!
  2. When writing a fiction book, the characters speak to you and tell you how to write their story! (True or true?)
  3. It’s exciting to see your ideas come to life.
  4. When momentum builds and you can’t stop writing, it’s so euphoric!
  5. I just love the act of writing, it feels like I am in ecstasy when I do it.
  6. Writing feels like a part of my soul I never want to be without, it’s central to my core being.
  7. It stops and prevents boredom.
  8. I feel like my books are my best friends, they know all my secrets, my personal thoughts and feelings, and they don’t judge me; they just let me flow and be me, as I am, in the moment.
  9. My books are my companions on a dark and gloomy day, and also a spark of light, that lightens the way.
  10. Writing is a gift that I am proud to say I have, and it makes me feel amazing!
  11. Writing is my life purpose 100%, it’s the number 1 thing in my life that gives me 100% satisfaction.
  12. Writing changes people’s lives.
  13. Writing a book leaves a lasting legacy, long after you have gone from this earth in the human form you are at present. (Seeing your book in a future life could be a hugely surreal experience if you believe in reincarnation, and a great story in and of itself. I have thought about writing that one myself but as I specialise in mostly non-fiction, I prefer to stick to what I enjoy writing the most, but if you are looking for a writing prompt, then you can grab this one with my compliments!)
  14. I love owning my own publishing imprint of Quirky Books – it was a dream since I started writing this blog over 8 years ago. This means any books published under my own imprint can be ordered in shops and found in some UK libraries, including the British Library, as I have my own ISBN  numbers.
  15. My ASEXUAL PERSPECTIVES: 47 Asexual Stories: LOVE, LIFE and SEX, ACElebration of ASEXUAL DIVERSITY book, is in the British Library, and will go down as part of British Heritage to be used for research for generations to come, I am really proud of this. Especially as everyone thinks they need to have sex in order to have a loving, happy, and healthy relationship, which for asexuals, (those who lack sexual attraction), is simply not true.
  16. Writing makes me feel good, about myself; about my life; and in general I am so much happier when I am writing than when I am not. When I don’t write, it feels like something is missing from my life and my soul is not fulfilled.
  17. Writing feels so good and puts me in a good mood, it makes me feel more like my life is worth living.
  18. Writing is extremely therapeutic, it purges the soul and allows you to get all of your feelings and emotions out in a constructive manner.
  19. Being a writer allows you to be an observer of life like no other. You see the world completely differently to anyone else.
  20. There is no limit to how many books you can write and how many lives you can change as a result.
  21. Writing it the most powerful communication tool you can use to change the world. Even if you learn something on a YouTube video; other video; or from listening to a person speak, it’s the act of writing that learning out, that instills the learning into the subconscious mind. It’s only through changing patterns in the subconscious mind, that we can begin to free ourselves of the social and parental conditioning that we have grown accustom to.

How many of these 21 reasons why I love being a writer can you relate to? Please write in the comments below, I would love to read you xx

Until next time, as always, stay quirky and write really soon

Sandra xx

An Empty Room Is A Story Waiting To Happen – What Will You Write? #writingprompts


Empty room story quote

An empty room is a story waiting to happen and you ARE the Author of that story!

If you were to walk into that empty room right now, how would your story begin?

Write in the comments below and let’s get those creatives juices flowing and those writing prompts aplenty!

As always, stay quirky and write soon

Sandra xx

What Are The 2 Most Important Things To Do If You Want To Be A Writer?


Quote for writers abut 2 important things

So to quote Stephen King, he said that if you want to be a writer you must do these 2 things above all others:

  1. Read a lot!
  2. Write a lot!

Do you agree?

I have to say that as a reader who still reads slow in comparison to many – I cannot say I love the process of reading that much. In fact I didn’t even used to like reading for quite a long time. I am a writer, who doesn’t, or didn’t, like to read! The concept of reading a book to me is hard, but this is truer more of fiction than non-fiction, which is one of the reasons why I don’t as a general rule, read fiction. Unless it is a Children’s picture book! (I like writing those too but not had one published yet.) So I only tend to read what I like to write, which is predominantly non-fiction, and then the process of reading is not so hard for me and it is great if I am learning something!

THE most important thing for a writer to do is to practise their craft and write, and this should always be your number 1, not your number 2 priority as a writer! Your creative imagination does not need to read hundreds or thousands of other creative works, to be a writer, but it can help to improve your writing if you read and also it can help you with that all important research you may need to do, to help you with your own written piece.

Do you prefer to read or to write? Comment below because I love to read what you think!

As always, stay quirky and write soon

Sandra xx

What Does It Take To Be A Successful Writer? 10 Traits Of A Successful Writer!


This video is a collection of writers who are giving their advice of what it takes to be a successful writer and the host of the YouTube channel compiles a list of takeaways that make a writer successful!

Watch it to find out more!

I love 5 as I love Spiderman and superhero movies and I adore 9 as I believe it is essential to being a good writer and 10 I can relate to so very much. Which is your favourite and why?

Until next time, stay quirky and write soon

Sandra xx

Novelist Ann Hood: Why It’s Important To Write And Where To Get Ideas!


This TedX Talk is by Novelist Ann Hood about why it’s important to write and where she got ideas from to write.

From the TedX channel

“Ann Hood gives a passionate and personal talk about her life, how and why she began to write, along with events in her life that shaped the stories that were eventually turned into the novels she published. Ann Hood is the bestselling author of the novels The Knitting Circle, The Obituary Writer, An Italian Wife and the memoir Comfort: A Journey Through Grief, which was named one of the top ten non fiction books of 2008 by Entertainment Weekly and was a NYT Editor’s Choice. She’s won two Pushcart Prizes, Best American Food Writing Awards, and Best American Spiritual and Travel Writing Awards.”

What do you think? Can you relate?

Until next time, stay quirky and write soon

Sandra xx

How to Build Credibility As a Non-Fiction Author and Become An Expert!


How to become an author authority

How to Build Non-Fiction Author Credibility and Become An Expert!

So many people can call themselves a writer and there is nothing wrong with that if they are writing – You become a professional writer when you have something published and get paid for your work.

So to be able to write good books is one thing, but to be able to build credibility as a non-fiction author and expert in your subject matter is another. Sometimes they go hand-in-hand and other times they don’t.

As a writer of a good book that people want to read, you have to:

  1. Know your subject matter and/or have researched your subject matter, or pay someone to do that research on your behalf!
  2. Be good at English language and Literature – or have a fabulous editor who will mop up your mistakes and put them right.
  3. Or interview people who have knowledge, insight, and experience, of your subject matter.
  4. Good book formatting.

To build credibility as an Author and Expert in your subject matter, you have to:

  1. Have personal experience of your subject matter.
  2. Know your subject matter with research being an optional extra, not an (or) instead of!
  3. Be good at English language and Literature – or have a fabulous editor who will mop up your mistakes and put them right.
  4. If interviewing people for your book, you must interview people who have knowledge, insight, and experience of your subject matter, in comparison/contrast to your own.
  5. Good book formatting.
  6. Be interviewed on your subject matter for other publications, these can be both online or offline, such as magazine articles.
  7. Do other work in your subject matter.
  8. Have a blog or vlog about your subject matter.
  9. Been seen across a wide range of social media with your blog posts, vlogs, articles, that show off your expertise and knowledge in your subject matter.
  10. Have social media profiles related to your subject matter.
  11. Have a Facebook business page in your subject matter.
  12. Run a Facebook group around your subject matter.
  13. Write and publish more books in your subject matter.

I hope you can now see the difference.

As a writer of good book that people want to read without the personal expertise, you can still flourish as a writer and Author if your marketing is good. I know of people who make a good living from paying others to ghost write or do research for them – so far I have not tried this! I like writing from personal experience. But this is one method of earning a living from books that some people choose to do – pay someone to write it for them! And they do it with hot niche topics.

Have you ever paid someone to write a book for you, or portions of your book? And if so, did it do better than your own books of which the subject matter you are an expert? Or did it not sell nearly as much? Please post your answers in the comments below so we can all learn from each other.

As always, stay quirky and write soon

Sandra xx